Be our first Italian speaking CRM Coordinator as we launch in Italy!
(Melbourne based)
What's in it for you?
We are preparing to launch into the Italian market with our sportsbook and casino games!
As the CRM Coordinator you will be an integral part of this growth, contributing to maximising customer retention through implementing strategy and communications to this new market.
Your role with us:
You'll develop and execute retention marketing campaigns across multiple channels, including email and SMS, creating compelling copy and messaging that resonates with customers and reflects the unique nuances of the culture.
Who are we?
Easygo is the Australian powerhouse behind some of the most popular brands within the iGaming industry, including Stake, KICK and Twist Gaming.
Stake is the world's leading crypto casino, and leads the industry with a seamless online casino and sportsbook experience. Level up your online entertainment with Kick.com, the vibrant live streaming platform, which connects millions of gamers and content creators worldwide. All alongside the innovative game design studio, Twist Gaming, which takes creativity to new heights by crafting cutting-edge and captivating games.
Our commitment to placing our clients and their communities' entertainment at the forefront of everything we do, has solidified us as the ultimate online service provider for entertainment companies.
Headquartered in the beautiful city of Melbourne, our growth has been remarkable. From humble beginnings to a thriving workforce of over 500+, we've expanded not only in numbers but in ambition. There really is something for everyone here, whether you work in Tech, Marketing, Operations, Mathematics or Design, we are sure to have something for everyone.
Click play, on your career today!
What you will do:
- Coordinate all Italian based communication and content to enhance the user experience and stages of the player lifecycle
- Recommend and develop optimal plans for delivery of campaign, campaign format and campaign platform to grow profitability, creating action plans and strategies where appropriate
- Enhance player lifetime value, reduce churn and implement relevant CRM strategy in the Italian market
- Collaborate with the content and marketing teams to identify which offers to promote and when
- Work closely with the acquisition team to maximise the growth of campaigns in the Italian market, as well as the company vision to launch into this new market.
- Be responsible for researching and sourcing relevant content to communicate with our player base
- Monitor and analyse results of email/SMS campaigns, including completing weekly/monthly KPI reports.
What you will bring:
- Retention marketing knowledge
- Fluent Italian and English both written and spoken
- Passionate team player with the ability to work with colleagues across departments
- An eye for detail, enhancing the experience of customers through top-line communication
- You have experience working with creative teams, such as digital design, to prepare visual assets for campaigns.
- Detail-oriented and well organized. You know how to prioritize, and you consider the broader implications of your actions on the projects you participate in.
- You can manage complexity and to progress with several tasks at a time.
Bonus points if you also have:
- Familiarity with EDM & other CRM marketing tools is desirable
- Gambling and sports knowledge would be highly regarded
Some of the perks of working with us:
Office Perks & Environment
- In-house baristas serving free coffee, tea, fresh juices, and smoothies
- Daily catered breakfast and regular company-wide events
- Snack walls and drink fridges on every floor
- Fun /modern office spaces with pool tables, table tennis, gaming consoles, and an F1 simulator
Wellbeing & Personal Development
- Access to our Employee Assistance Program for you and your loved ones
- 9,000+ courses on our Learning & Development platform
- One paid volunteer day per year
- Weekly Wednesday massages by professional masseuses
Team Connection & Rewards
- Team budgets for lunches and activities to celebrate achievements
- Social sports teams and participation in Corporate Games
- Easygo branded swag
- Birthday and work anniversary gift vouchers, plus a chance to win some huge prizes
Events & Experiences
- Company-wide talks with key partners such as Everton FC and Team Sauber in Formula 1
- Office visits from big-name streamers
- Meet Ambassadors like Alex Pereira, Israel Adesanya
- Ballots for exclusive tickets to events like Formula 1, UFC, and more sporting and music events
We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experiences, we never discriminate on the basis of race, religion, nationality, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.
We’re a global team of dreamers, creators, and game-changers from every walk of life, united by a passion for entertainment that inspires the world.
We believe that the best ideas come from different perspectives, so we actively welcome and champion talent from all backgrounds, cultures, identities, and experiences. Whether you're just starting out or bringing decades of experience, your unique voice matters here.
Come as you are. Be part of something bigger. Click play on your career today.
