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Accenture currently has an exciting media opportunity in their North Sydney office. The right candidate will join a fun and energetic team delivering a disruptive and new world media offering to market.
The Programmatic Buyer will lead the implementation of biddable campaigns and investments within Demand-Side Platforms (DSPs) and the programmatic channels. This role involves translating investment and business goals into structured campaigns, providing tactical planning insights, and monitoring and optimizing programmatic campaigns in-flight. The ideal candidate must have proven programmatic buying experience and a strong understanding of DSPs and programmatic advertising.
This is 12-month fixed term contract position and will then evolve into a permanent role if successful.
Key Responsibilities:
Lead the implementation of biddable campaigns and investments within DSPs and the programmatic channel.
Provide tactical planning insights to optimize performance within the programmatic channel.
Translate investment and business goals into structured campaigns within DSPs.
Monitor and optimize programmatic campaigns in-flight to ensure delivery against goals and maximize value.
Collaborate with cross-functional teams to ensure seamless execution and alignment with broader media strategies.
Analyze campaign performance and provide actionable insights for continuous improvement.
Qualifications:
Proven programmatic buying experience, with a strong understanding of DSPs and programmatic advertising.
Experience in implementing and optimizing biddable campaigns across programmatic channels.
Strong analytical skills with the ability to interpret data and make informed decisions.
Excellent organizational and time management skills to handle multiple campaigns simultaneously.
Proficiency in programmatic tools and platforms.
Strong communication and collaboration skills.
Preferred Skills:
Knowledge of industry best practices and emerging trends in programmatic advertising.
Experience in tactical planning and campaign structuring within DSPs.
Ability to deliver measurable results and optimize investments effectively.
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