BSH Home Appliances is part of the Bosch Home Appliances Group. We make life easier with our products which include cooking, dishwashers, laundry, coffee machines, refrigeration, floor care and food preparation. An international group with an annual turnover of more than 15 billion euros, we delight customers all over the world: with intelligent technology, excellent design and outstanding convenience of use.
Job Description
This pivotal leadership role is responsible for defining and managing the ANZ Category strategy across designated sales channels and customer segments. You will oversee the optimisation of the product portfolio to ensure robust sales performance and profitable growth. Reporting to the Head of Category Management and REU Business Unit, you will collaborate closely with REU HQ, Marketing and Sales teams, leveraging an entrepreneurial mindset to drive profitable growth, and enhance consumer engagement. You will develop strategic sell-in and sell-out initiatives, manage local pricing strategies, and support product launches and promotional activities to strengthen market presence and customer relationships.
Desired Skills and Experience
- Deep market data on retail and consumer knowledge
- Expert knowledge of product categories and calculation models as well as pricing condition scheme
- Strong communication skills
- Experience in Marketing communication projects (B2C)
- Strong collaboration/ communication skills in dealing with different stakeholders
- Negotiation and convincing capability
- Ability to provide purpose, commitment and transparency as well as setting clear expectations
- Excellent presentation skills with clear focus on key recommendations for actions and how to get there
- Analytical, data and fact-driven way of working
- Cooperative team-player linking different perspectives
- Strong consumer-centric, innovation-driven and agile mindset
- Profitable growth mindset; Analytical skills to initiate analyses and interpret data to optimize the consumer experience
- Appreciation and integration of diverse perspectives
- Motivator and role-model for collaboration
- Courage, Curiosity and willingness to challenge status quo
- Emotional stability and resilience
- Acceptance and endurance of complexity and ambiguity
- Building up speed through trust, feedback and role modelling BSH values
- Intercultural empathy
- Learn from failure, take appropriate risk and share experiences in order to act as a role-model
- Fast decision making even in unusual situations, high result-orientation
- Strategic mindset
