Content Marketing Specialist

Mater Foundation are looking for a Content Marketing Specialist to join the team! This exciting full-time role is maximum term contract covering a 15-month parental leave period. The position will be based at our Newstead campus, offering a hybrid 60/40 work from home model. There is also potential for the right candidate to work part-time at 0.8 FTE per week.

As the healthcare needs of Queenslanders grow, so does the role of Mater Foundation.

Mater Foundation is an iconic Queensland fundraising and philanthropic institution, committed to providing exceptional care through health, education and research. It meets a profoundly satisfying mission to improve the health and wellbeing of our community and to continue the Mater tradition of care and compassion.

Mater Foundation helps to underpin an extensive network of hospitals across Queensland, a world-class research institute and a nationally accredited education provider.

Salary: Commensurate with experience plus superannuation and access to not-for-profit salary packaging up to $15,900 + access to many staff benefits!

What you’ll be doing

The Content Marketing Specialist at Mater Foundation plays a crucial role in developing, executing, and optimizing content to enhance brand awareness and engagement, focusing on Philanthropy and Corporate & Community Engagement. Stakeholder management is a key aspect of this position, requiring a deep understanding of the mission and the ability to translate its impact through compelling storytelling involving cause stories, patients, and clinicians at Mater.

This role involves creating high-quality content across various digital platforms and collaborating with cross-functional teams to align content with marketing goals and resonate with the target audience.

• Align content with Mater's mission and vision
• Tell compelling stories from Mater and its community
• Develop marketing content and collateral for strategic objectives
• Provide content marketing advice to key stakeholders
• Execute EDM and SMS campaign elements
• Collaborate with Mater Group to develop story content
• Manage communication channels and tools
• Administer content work effectively

About you

The ideal candidate will have a tertiary qualification in marketing, communications, PR, or media and a minimum 5 years of marketing experience or relevant industry experience.

• Ability to translate technical information into compelling language
• Strong storytelling and written communication skills
• Proficiency in Microsoft Office and digital platforms
• Knowledge of contemporary marketing principles and trends
• Experience briefing internal specialists or external agencies
• Understanding of user/donor experience and content application
• Role will require some out of hours work from time to time such as attendance at fundraising events and community activities

Why join us?

Mater is Queensland’s largest not-for-profit healthcare provider, delivering exceptional care to nearly 700,000 patients each year across 11 (soon to be 12) hospitals. We’re leaders in healthcare, education, fundraising & philanthropy and research — and it’s our people who make the difference.

We’re looking for passionate individuals to join our team and help shape the future of care. At Mater, you’ll be part of a purpose-driven organisation that values innovation, compassion, and excellence.

• Increase your take-home pay with generous salary packaging options, including meal and entertainment benefits
• Grow your career with access to industry-leading training and professional development through Mater Education
• Wellbeing support through our Employee Assistance Program and on-site pastoral care teams
• Access a range of health and wellbeing services with a corporate discount on private health insurance
• Exclusive discounts across dining, retail, travel, accommodation (just to name a few!)
• Stay active with unlimited access to discounted gyms via the Fitness Passport program
• Convenient, discounted on-site parking
• Enjoy great food with reduced prices at our campus cafés and coffee spots
• Join Queensland’s Largest and Most Innovative Not-for-Profit Healthcare Team.
• Access to health, end of trip and wellness facilities within our purpose-built corporate office in Newstead

Be part of something bigger. Make your move with Mater. #MAKEYOURMATERMOVE

For more information specific to the role, please view the PD here – MF Role Description_ Content Marketing Specialist - June 2025.pdf

Applications close on Monday, 25th August 2025. Please note, we may contact applications prior to the closing date, please do not hesitate to APPLY NOW!

Mater is committed to the wellbeing of their staff, and it is underpinned by our flexible and remote working policies.

Please Note: We will not require any support from Recruitment Agencies at this time and kindly request no contact is made. Only direct applications will be considered.

Mater Group is dedicated to creating a workplace that values diversity and inclusion. As an Equal Opportunity Employer, we welcome applications from individuals of all backgrounds and abilities. We believe in providing equal opportunities for all qualified candidates.

For more information regarding Reconciliation at Mater, please visit our Reconciliation webpage.