Head of Marketing Programs

The Department of Health plays a critical role in the Victorian health system and is responsible for shaping it to meet the health needs of all Victorians. We’re focused on supporting Victorians to be as healthy as they can; whether through alerting them to seasonal risks like thunderstorm asthma, notifying them of contact with communicable diseases, safeguarding their drinking water, developing the best health, wellbeing and care facilities in the world, being at the forefront of mental health and wellbeing treatment or accelerating medical research. It’s all part of the way we partner with the community to help every individual lead a healthy life.

About the role:

Reporting to the Director Marketing, the Head of Marketing Programs leads the marketing and communications for the Gambling Harm Prevention and Response programs. As a senior member of the Communications and Engagement branch, the role leads a team of specialists responsible for developing and delivering evidence-based behaviour change campaigns and overseeing the delivery of communication services, including responsibility for strategic marketing campaigns, communications, program branding, digital content and social media channels, delivering marketing communications advice to key stakeholders across the department and collaborating with senior leaders across the branch to ensure communications are integrated and aligned to the overarching program strategies, departmental narrative and objectives

About us:

At the Victorian Department of Health we want a future where Victorians are the healthiest people in the world. A Victoria where our children and people thrive, our workplaces are productive and safe, and our communities are more connected.

We see it as our job to support Victorians to stay healthy and safe. And to deliver a world-class healthcare system that ensures every single Victorian can access safe, quality care that leads to better health outcomes for all.

About you:

Are you:

• Passionate about supporting people to change their lives for the better?
• An experienced marketing and communications professional, skilled in developing and leading behavioural change marketing strategies, ready to deliver best practice campaigns?
• Experienced in leading a team to deliver and continuously improve our audience-led marketing and communications with a multi-channel approach?
• An experienced marketing & communications professional with demonstrated experience and specialist expertise in leading marketing functions in a complex large corporate or public sector setting/

What we offer:

• The opportunity to perform meaningful work, making direct contributions toward enabling Victorians to be the healthiest people in the world.
• A wide range of growth and development opportunities within the department and wider Victorian Public Service & Sector.
• A strong commitment to work-life balance, including a diverse array of flexible working arrangements.

How to apply:

Applications should include a resume and a cover letter. Click the ‘Apply' button to view further information about the role including key contact details and the advertisement closing date.

We are committed to developing and supporting a workforce that is well equipped and highly motivated to provide responsive and quality services to all Victorians. We continue to build an inclusive workplace that embraces diversity of backgrounds and differences to realise the potential of our employees for innovation and delivering services aimed at enhancing the lives of all Victorians. All roles can be worked flexibly and we encourage applications from Aboriginal people, people with disability, LGBTIQ+ and people from culturally diverse backgrounds. Please contact us if you require any adjustments to participate in the recruitment process at [email protected]. For more information on our commitment to inclusion and diversity see inclusion and diversity at the Department of Health.

Preferred applicants may be required to complete a police check and other pre-employment checks. Information provided will be treated in the strictest confidence in line with our Privacy Policy.

Applications close Monday 30 June 2025 at 11.59PM