Company Description
Let’s create a more sociable future together
At Endeavour, we’re totally into what we do. With a portfolio that includes Dan Murphy’s, BWS, ALH Hotels, Pinnacle Drinks and more, we love to bring people together. Together we share our passion for our products and industry; it’s what inspires us to dream big, and continue to create new experiences for our customers and teams across Australia. If you thrive on positive energy, we want to meet you!
Job Description
- Dream big, this is just the start!
- A great opportunity for someone looking to advance their career in performance media.
- Join a dynamic team and fast paced environment, driving performance and brand objectives
As the Search & Performance Specialist you will support the Marketing Manager of Customer Acquisition and Partnerships in planning, executing, and optimizing Digital Performance Channels.
You will help drive performance plans to achieve brand & performance objectives, including awareness, consideration, and conversion/sales.
This role is responsible for end-to-end channel operations and ongoing optimization, while also providing guidance and training to the Digital Coordinator to assist with activation and reporting.
Sound good? Read on.
Here’s a snapshot of the Search & Performance Specialist responsibilities:
- Support Marketing and Media Managers in trading and optimizing performance channels, assisting the Search & Performance Lead.
- Contribute to strategic briefs; manage tactical planning, execution,optimization, and measurement of performance channels.
- Handle in-flight and post-campaign budget management and deliver required reporting to brand teams.
- Apply technical SEM expertise, analyzing product developments and using scripts to enhance campaigns.
- Maintain performance channel ad accounts, ensuring continuous improvement to exceed brand goals ROI, Clickshare, Revenue, Profit).
- Initiate and manage tactical test and learn opportunities, contributing to test plans, annual planning, and forecasting.
- Manage affiliate programs and offers, contributing to broader strategy.
- Collaborate effectively with internal and external partners, making recommendations to cross-functional teams to enhance performance.
- Prepare scenario planning and contribute to forecasting for performance channels.
- Contribute to a culture of continuous improvement, staying curious about digital advancements and bringing learnings to the team.
- Provide input on digital media performance for Marketing Leadership team, and assist in training Digital Coordinators.
- Role model Endeavour Groupʼs Values and Ways of Working.
Qualifications
Now let’s talk about you:
- 2-4 years experience in performance based marketing.
- Presentation and storytelling of data, writing insights and ability to put forward a strategic response to media briefs and ongoing optimisations.
- Experience in hands on campaign management for SEM & Affiliates.
- Knowledge and experience with advertising, digital tracking, attribution modeling & analytical suites (SA360, Adthena/SEM Rush, GA4, Adobe Analytics).
- Tertiary qualifications in business and/or marketing preferred.
The benefits are good too!
- We offer flexible working in every sense
- An exclusive discount card for BWS, Dan Murphy’s, Woolworths, BIG W and other Endeavour Group brands, including our ALH pubs
- Monthly meeting-free days
- Your health and wellbeing is your most important asset, and as one of our valued team members, it’s our first priority. You will have a range of free services to help you live well and support your physical, mental and financial wellbeing
- Endeavour Group is full of opportunities - use our dedicated learning and development options to grow an idea, yourself, and your career. This is just the start, so dream big.
At Endeavour, we value being a workplace where everyone’s welcome - if you meet a number of the requirements (and not all), we encourage you to apply.
Additional Information
We are together creators
With a portfolio that includes Dan Murphy’s, BWS, ALH Hotels, Pinnacle Drinks and more, Endeavour Group is big on sociability. Together we create the moments that bring millions of people together. And together we have more fun, create more opportunities, and score a lot more goals. We’re serious about creating a safe, inclusive and fun place to rock up to where equal opportunity is key, and flexibility is part of how we roll.
We’re all about creating a more sociable future - for our customers and each other. If this job excites you - and you’re close-enough on the requirements, reach out, we’d love to hear from you.
You can learn more about working with us on LinkedIn or at endeavourgroupcareers.com.au.
Our Talent Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. Endeavour Group is not responsible for any fees related to unsolicited resumes.
#WeAreTogetherCreators #ComeAsYouAre #DreamBig #FeelTheEnergy #LeaveYourMark #EndeavourGroup
