Social Media Manager - Contiki
Location: Bondi Junction (Hybrid Work)
Where culture lives, trends start, and stories never stop.
About Us.
Contiki is the OG travel brand for 18-35s. We exist to connect young people to the world, to themselves, and to each other through incredible shared experiences. From festivals in Europe to game drives in Africa, we’re all about moments that make you feel alive. And our online community? It’s just as vibrant as our trips
About the Role
Let’s be real, social is where culture lives.
At Contiki, we don’t just follow trends, we set them. We’re on the lookout for a Social Media Manager to take our channels to the next level. You’ll lead the charge in showing up where Gen Z lives, crafting content that cuts through the scroll, and building a community that actually wants to hear from us.
This role is part strategist, part creator, part community builder. You’ll work closely with our global marketing and content teams, partner with creators who get it, and make sure Contiki stays bold, relevant and impossible to ignore across Instagram, TikTok, YouTube, LinkedIn, and whatever comes next.
What You’ll Be Doing
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Setting the Vision
- Own our global social media strategy channel by channel
- Build an always-on content calendar that reacts fast to what’s trending
- Keep Contiki front and centre of culture, conversation, and travel inspiration
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Creating Big Moments
- Collaborate with creative, content, and CRM teams to launch scroll-stopping campaigns
- Develop native, engaging content that’s made for the feed
- Lead the charge on organic and paid campaigns that drive real results
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Growing Our Community
- Oversee day-to-day engagement (with support from our Social Specialists
- Build genuine relationships with creators, influencers, and fans
- Turn followers into superfans, and superfans into travellers
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Tracking What Matters
- Measure what matters: reach, engagement, video views, follower growth
- Use data to test, learn, tweak and repeat
- Share results and insights with clarity and impact
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Leading and Collaborating
- Mentor and uplift a team of 3 Social Specialists
- Keep the vibe high-energy, creative, and collaborative
- Make social the heartbeat of everything we do at Contiki
You’ll Thrive In This Role If You…
- Have 5+ years of social media experience (travel, lifestyle or youth brands? Big bonus points)
- Know TikTok, Instagram, YouTube and LinkedIn inside-out and flex them all differently
- Are equal parts strategist, content creator, and community builder
- Can write killer copy, spot great visuals, and tell a story in 15 seconds or less
- Have a proven track record of working with influencers and creators
- Obsess over travel, culture, and the ever-evolving world of social
You’re Our Kind of Person If…
- You’re bold. You take risks, pitch big, and move fast.
- You’re curious. Always watching, learning, and asking “what’s next?”
- You’re collaborative. Great vibes, great ideas, no egos.
What’s In It for You
- Career Growth: Opportunity to lead strategic, high-visibility projects and work closely with senior leaders across global functions.
- Wellbeing Support: Access to extensive employee assistance and wellbeing programs for you and your family.
- Travel Discounts: Generous domestic and international travel discounts for you, your family, and friends.
- Learning & Development: Access to career development and a $2,000 annual training fund
- Love for Travel Benefit: Annual travel credit to use on any core travel brands.
- Volunteer Leave: Two days paid leave per year for volunteer opportunities.
- Parental Leave: 12 weeks paid parental leave for eligible employees.
Want to help Contiki show up, stand out, and spark scroll-stopping stories every single day? Let’s make some magic.
