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Marketing Strategist & Account Manager

Flowlane
$70,000 - $90,000 a year
Melbourne, Victoria
2 weeks ago

We're looking for a marketing professional with a knack for strategy and client communication. If you're ready to take the lead in a dynamic, fast-paced environment, we have the perfect opportunity for you!

About Us:

Flowlane is a full-service marketing group with 3 subsidiaries - The Marketing Lab, Propellr Agency, and Choose Local. Proudly partnering with some of Australia’s most iconic brands, we offer a large agency experience tailored to suit diverse business needs, from small businesses to established companies.

Our approach blends best-in-class marketing strategy with tactical execution that makes a real impact. In this role, you'll translate complex marketing functions into actionable insights, guiding clients through campaigns and strategies that deliver measurable results. Life at Flowlane is dynamic and collaborative, where we combine high performance with a supportive and fun work culture.

About the Role:

This Strategist & Account Manager role is crucial to the next stage of our business, and we're seeking someone with the expertise and enthusiasm to hit the ground running. You will support your colleagues in managing a portfolio of key accounts, ensuring we deliver the high standards we're known for while supporting our clients and broader team. Reporting to Flowlane's Account Director, you’ll be at the forefront of client relationships as their trusted marketing strategist and champion.

Key Responsibilities:

Marketing Strategy: Create various strategy plans tailored to the client's objectives and campaigns.

Client Relationship Management: Build and nurture strong relationships with our clients, becoming their go-to marketing expert and partner.

Project Management: Oversee client needs, business objectives, and expectations to ensure on-brand, impactful campaigns.

Cross-Team Collaboration: Work closely with departments (Specialist Strategists, Creative, Content, Web, and Digital) to drive success on client projects and new business.

Client Meetings and Leadership: Lead client meetings while ensuring projects adhere to timelines.

Proactive Problem-Solving: Identify opportunities to provide added value, demonstrating the agency's impact on client businesses.

Industry Awareness: Stay informed on industry trends and emerging technologies to continuously enhance our offerings.

Performance Analysis: Monitor campaign results, analyse data, and provide insightful client reports that showcase effectiveness and suggest improvements.

About You

You’re an experienced marketer with at least 5 years in marketing, media, or advertising. You are skilled at managing client communications and executing end-to-end campaigns, on time and within budget. Knowledgeable in brand and digital marketing, you can explain how they work together to drive growth. Ambitious and proactive, you’re always looking for ways to excel and develop in your career. Strategic yet hands-on, you have the skills and confidence to build strong client relationships.

Other qualities and skills we are looking for:

Qualifications:

Why Join Flowlane Group?

We value work-life balance and foster a positive, inclusive culture where creativity flourishes. Our hybrid work model lets you work from home two days a week (note: currently we are working full time from home), providing flexibility for work-life balance. With a supportive, passionate team, we offer opportunities for growth and professional development.

How to Apply:

Please include a cover letter with your application, introducing yourself and sharing why this role is right for you. This is a marketing role—consider it your first brief to market yourself. We’re hiring a person, not a resume, and we want our team to be the best in the business—show us what makes you stand out and what value you can bring.

Job Types: Full-time, Part-time

Pay: $70,000.00 – $90,000.00 per year

Benefits:

Schedule:

Work Authorisation:

Work Location: In person

Expected Start Date: 17/06/2025

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