E-commerce Trade Manager

• Drive product launches, promos, and site updates to boost sales
• Optimise UX and trade performance using GA4 and Shopify
• Align regional strategies with trends and customer needs

This is a purpose-led Australian fashion brand driven by female empowerment and the want to make real positive change and impact.
We’re all about creating refined silhouettes with a natural affinity for feeling laidback (even when your day is far from it), reflecting our roots in the sunshine state of Australia. With feel-good natural fibres, thoughtful detailing, and longevity in mind, our collections are crafted to uphold a new model of conscious fashion. Our design team leads with intention, bringing you considered collections that arrive with the season, but become a seasonless addition to your wardrobe.
The Role: Ecommerce Trade Lead The Ecommerce Trade Lead is responsible for driving online trade performance and optimising the customer journey.
This role leads the execution of product launches, merchandising, promotional campaigns, and site content updates to maximise conversion and revenue. In addition to owning the weekly trade calendar, the Trade Specialist also supports UX and CRO enhancements and is responsible for localised merchandising strategies to align with regional buying behaviours and seasonal shifts.

Here's your chance!

• Execute weekly updates across homepage, PLPs, navigation, and content blocks aligned to product launches and promotional activity
• Build and deliver the regional trade calendar and ensure timely implementation of all planned campaigns and promotions
• Collaborate with retail and merchandising team to deliver a search and merchandising strategy that drives engagement and sales
• Identify opportunities for regional localisation of product merchandising, styling curation, and customer navigation
• Curate and update collections to reflect seasonal, promotional, and regional relevance
• Brief and QA regional website creative assets (banners, content modules)
• Collate and deliver weekly, monthly, and quarterly trade performance reports utilising GA4, Shopify Analytics and ERP data
• Analyse performance insights to inform content adjustments, homepage strategy, and merchandising updates
• Support with briefing and delivery of the CRO and UX enhancements, including brief creation, UAT testing, and release deployment
• Share learnings across hemispheres to support global alignment and knowledge sharing
• Identify and resolve user experience pain points and test opportunities based on trade analysis
• Work cross-functionally with CRM, Paid Media, and Creative teams to ensure integrated execution of site activity

On your first day, we expect you already have:

• 2+ years experience in Ecommerce, site merchandising, and trading, ideally in fashion or retail
• Experience with Shopify and Google Analytics
• Strong analytical mindset with ability to interpret performance data and draw actionable insights
• High attention to detail and customer first mindset
• Comfortable managing workflows and coaching supporting team members in a fast-paced environment
• Strong cross-functional communication and briefing skills