Performance Marketing & Campaign Officer

• UniSC Clinical Trials Centre | UniSC South Bank
• Professional Level 6, $61.44 per hour plus 12% superannuation
• Casual opportunity

The Opportunity

We are seeking a digitally savvy and data-driven Performance Marketing & Campaign Officer to join the UniSC Clinical Trials Centre (UniSC CT). As a new position within the team, this role presents an exciting opportunity to shape the future of digital advertising and campaign strategy for our clinical trials portfolio.

This casual position allows UniSC CT to assess the role's fit and scope within a growing team, offering flexibility in how we deliver early-stage marketing initiatives. You’ll lead the planning, execution and optimisation of paid media and database marketing campaigns, and produce compelling content to attract participants, build brand awareness and support business growth.

You’ll be the driving force behind data-informed marketing decisions, using insights to segment audiences and tailor campaigns for maximum impact across digital platforms.

For more information, please visit us online Clinical Trials Centre

You will

• plan, acquire, activate, monitor and optimise paid media campaigns across digital platforms and partner databases;
• build, segment and leverage internal and external marketing databases to support participant recruitment and brand awareness;
• lead campaign production and coordination, including the development of creative copy and campaign messaging;
• integrate traditional marketing strategies with emerging digital marketing trends;
• support the development and operationalisation of a digital marketing strategy for UniSC CT;
• execute media buying across digital (and where needed, traditional) channels;
• analyse campaign performance and generate reports and insights to inform future activity; and
• work closely with internal teams and stakeholders to align marketing initiatives with business development and strategic objectives.

About you

You are an independent self-starter who thrives in a dynamic environment. You combine strong analytical thinking with creative flair, and have a track record of delivering measurable results through targeted digital campaigns. You are an exceptional communicator with a keen understanding of audience behaviour, data privacy, and stakeholder engagement.

You will possess:

• a degree in Marketing, Analytics, Creative Industries, or a related field with a minimum of 2 years of experience in digital performance marketing; or 4+ years of self-taught, proven experience in digital marketing, analytics, and database platforms;
• demonstrated experience in digital media planning and buying;
• strong proficiency in digital ad platforms (e.g., Meta Ads Manager, Google Ads) and analytics tools (e.g., Google Analytics, Looker Studio);
• proven copywriting skills in a commercial setting;
• familiarity with CRM systems and database marketing practices;
• working knowledge of data privacy regulations (e.g., GDPR, Australian Privacy Principles);
• excellent analytical skills and ability to interpret complex data to inform marketing strategy;
• effective stakeholder management and interpersonal skills, with a collaborative and solution-focused approach; and
• strong project management and organisational skills, with the ability to juggle multiple deadlines and priorities.

UniSC is an equal opportunity employer, committed to diversity and inclusion. We encourage applications from all backgrounds, including those with disabilities, women in STEM, First Nations Peoples, and individuals of diverse cultures, genders, abilities, and experiences. We value achievement relative to opportunity and encourage your commentary on your achievements in this context. For additional support during the application process, please contact us at [email protected] or call +61 7 5430 2830.

To be eligible to apply you must have legal work rights in Australia.

All applications must be lodged through the Careers at UniSC website.

UniSC does not accept unsolicited applications. For agency inquiries, contact [email protected]

Applications for this position close midnight, Friday 15 August 2025.

Your completed application must include:

• a resume and a statement of suitability (not to exceed one page), which be reviewed in alignment to the specified selection criteria as outlined within the job advertisement description.

Further information regarding how to prepare your application is available on our website: Join our team

We would love the opportunity to get to know you better, but we know it works both ways. To get to know a little more about us, visit us at: Welcome to UniSC and LinkedIn Life

Have questions or want to know more? For a confidential discussion, please contact:

Sean Greaney
Manager Marketing and Brand – Clinical Trials

Phone: 07 5409 8604
Email: [email protected]

Discover UniSC

We're all about doing work that matters, connecting with great people, and being part of an incredible journey. We’re not the biggest university. But we’re growing every day, and doing big things. Like ground-breaking research, championing sustainability, producing gold-winning athletes and award-winning alumni.

We're one of the fastest growing universities in Australia, growing to over 2,000 people across 5 campuses in South East Queensland.

Teaching excellence is at the heart of what we do, and our commitment to sustainability is integrated into our teaching, research, and daily operations. Our research tackles the most pressing challenges of our time, with 26 research fields ranked at or above world standard according to the Excellence in Research for Australia Rankings. At UniSC you will have the opportunity to contribute to the educational landscape for future generations.

We foster a collaborative and supportive environment, encouraging continuous professional development and providing resources to enhance your career. We recognise and value the contributions of each team member to our culture and success. We're not afraid to be different, and we're looking for people who share our values and want to be part of a team that is working together to improve our local and global challenges.

Our Culture & Benefits:

• Our collaborative, passionate and welcoming culture is what really sets us apart.
• Modern teaching & research facilities.
• Professional development and career pathway opportunities.
• We are a proud recipient of the prestigious Athena SWAN Bronze Award, granted as part of the Science in Australia Gender Equity (SAGE) initiative.
• EAP & discounted private health.